Hoppy Holidays Variety Pack

Goal: Create a wildly entertaining social video that sells beer while staying true to this creative brand.

Result: People responded on social and in stores as they flocked to get this incredible holiday pack of beer.

Short’s Brewing Company brews nationally celebrated craft beer. The company’s founder, Joe Short, reached out to Mane Content to conceive and execute a social video as part of their campaign to promote their Hoppy Holidays Variety Pack. Inspired by the packaging, Mane Content set up a small studio in a warehouse at Short’s Brewing Company, and the magic of the holidays shone on us all.